Privacy Policy

1. Who We Are

Etyang Business Solutions Network ("EBSN", "we", "us", or "our") is a Kenya-registered company operating primarily from Ankara, Turkey, providing trade facilitation, market entry, procurement, and investment advisory services across the Turkey–Africa corridor.

This Privacy Policy explains what personal information we collect through etyangbusiness.com (the "Website"), how we use it, who we share it with, and the choices and rights available to you. By using the Website or submitting information through it, you agree to the practices described here.

2. Information We Collect

We collect personal information directly from you through three forms on the Website, and limited technical information automatically as you browse.

• Contact form — full name, email address, phone number, company name, country, inquiry type, service of interest, and the message you submit.

• Newsletter signup — email address only.

• Report download gate — full name and email address, provided to unlock a complimentary intelligence report.

• Automatically collected data — IP address, browser and device type, pages visited, and general usage patterns, collected via Google Analytics and Microsoft Clarity. Cloudflare Turnstile also processes limited technical signals to confirm form submissions are not automated.

3. How We Use Your Information

We use the personal information we collect to:

• Respond to inquiries submitted through the contact form and follow up on business, supplier, partnership, investor, or consultation requests.

• Deliver the intelligence report you requested and send a related follow-up email introducing our advisory services.

• Send newsletter updates and market intelligence to subscribers who opt in, and allow you to unsubscribe at any time.

• Maintain internal records of leads and inquiries so our team can track and respond to outstanding requests.

• Protect the Website and our forms from spam, abuse, and automated submissions.

• Understand how visitors use the Website so we can improve its content and performance.

4. Legal Basis for Processing

Where applicable law requires a legal basis for processing, we rely on: your consent (for example, when you sign up for the newsletter or submit a form); our legitimate interest in responding to business inquiries and operating the Website securely; and, where relevant, steps taken at your request prior to entering into an advisory engagement with us.

5. How We Share Your Information

We do not sell your personal information. We share it only with the following categories of service providers, strictly to operate the Website and deliver the services you request:

• Supabase — database hosting and storage for form submissions and lead records.

• Resend — transactional and follow-up email delivery.

• Cloudflare (Turnstile) — bot and spam protection on our forms.

• Google Analytics and Microsoft Clarity — website usage analytics.

6. International Data Transfers

As a Kenya-registered company operating from Ankara, Turkey, your information may be accessed and processed by our team in both Kenya and Turkey. Our service providers listed above may also store or process data on infrastructure located outside your home country, including in the United States and the European Union. Where we transfer personal information internationally, we take reasonable steps to ensure it continues to receive an appropriate level of protection.

7. Cookies and Tracking Technologies

The Website uses cookies and similar technologies set by Google Analytics and Microsoft Clarity to understand how visitors interact with our pages, and by Cloudflare Turnstile to verify that form submissions are made by humans rather than automated scripts. You can control or disable cookies through your browser settings, though some Website functionality — including form submission — may not work correctly if you do.

8. Data Retention

We retain personal information collected through our forms for as long as necessary to respond to your inquiry, maintain our business records, and comply with applicable legal, tax, or regulatory obligations. Newsletter subscribers remain on our mailing list until they unsubscribe. You may request deletion of your information at any time using the contact details below.

9. Your Rights

Depending on your location, you may have rights under applicable data protection law — including Kenya's Data Protection Act, 2019 — to access, correct, or request deletion of your personal information, to object to or restrict certain processing, and to withdraw consent at any time (for example, by unsubscribing from our newsletter). To exercise any of these rights, contact us at the email address below and we will respond within a reasonable time.

10. Data Security

We apply reasonable technical and organizational measures — including encrypted connections, access-controlled admin systems, and reputable third-party infrastructure providers — to protect your personal information against unauthorized access, loss, or misuse. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

11. Children's Privacy

The Website is intended for business audiences and is not directed at children. We do not knowingly collect personal information from individuals under the age of 18. If you believe a child has provided us with personal information, please contact us so we can delete it.

12. Third-Party Links

The Website may contain links to third-party sites, including our social media profiles. We are not responsible for the privacy practices or content of those external sites, and we encourage you to review their privacy policies separately.

13. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal, operational, or regulatory reasons. The "Last updated" date at the top of this page reflects the most recent revision. We encourage you to review this page periodically.